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small.advice

Practical and actionable videos and articles based in the Silver Lining silv=r™ methodology that help small business owners set and hit their growth goals. small.advice also brings in advice from leaders from across the globe that will help small businesses grow.


Permission Granted: Self-Trust Is the Foundation of Confidence

Permission Granted: Self-Trust Is the Foundation of Confidence

Five years ago, I began the journey of giving myself permission to “be”. For many years, I had been living a life around what others needed. From fixing problems, to being there for loved ones, to putting myself to the “later” pile. 

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May 4, 2026May 4, 2026
You’re Not Undercharging, You’re Mispositioned

You’re Not Undercharging, You’re Mispositioned

The same product can earn radically different prices depending on where it sits. To earn more, stop competing on cost—focus on placing your offer in a market where its value is already recognized.

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April 27, 2026April 27, 2026
Your Business is Worth More Than You Think—If You Know Your Numbers

Your Business is Worth More Than You Think—If You Know Your Numbers

A wave of small business ownership transfers is coming. Here’s how to make sure yours doesn’t get left behind. Based on a session delivered by Brit Karel, co-founder of SMB.co

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April 20, 2026April 20, 2026
The Small Business Advantage: Turning Failure into Growth

The Small Business Advantage: Turning Failure into Growth

As a health and lifestyle coach and business owner myself, I see it all the time. Clients set goals, make plans, and strive for perfection.

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April 13, 2026April 17, 2026
Why Many Small Business Owners Wait Too Long to Prepare for the Future

Why Many Small Business Owners Wait Too Long to Prepare for the Future

Many small business owners become the center of everything in their companies.

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March 30, 2026March 31, 2026
Build a Referral Program That Works: Step-by-Step Guide for Small Business Owners

Build a Referral Program That Works: Step-by-Step Guide for Small Business Owners

For small business owners, referrals are a powerful way to grow.

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March 23, 2026March 20, 2026
How Small Businesses Can Become Financeable

How Small Businesses Can Become Financeable

Many small businesses struggle to access financing, not because they lack demand or potential, but because banks and investors see them as too risky.

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March 16, 2026March 15, 2026
How Catalytic Capital Can Help Small Businesses Grow

How Catalytic Capital Can Help Small Businesses Grow

Access to capital is a major hurdle for small businesses in emerging markets. Traditional banks often hesitate to lend due to limited financial history, weak documentation, or a lack of collateral.

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March 9, 2026March 8, 2026
How Banks and FinTechs Are Making SME Financing Faster and More Flexible

How Banks and FinTechs Are Making SME Financing Faster and More Flexible

Accessing financing is one of the biggest challenges for small business owners. Traditional banks often require heavy collateral or large minimum loan sizes, leaving many micro and small enterprises underfunded

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March 2, 2026February 28, 2026
Digital Lending Is Opening Doors for Small Businesses

Digital Lending Is Opening Doors for Small Businesses

Small businesses often struggle to secure the funding they need, especially when traditional banks are slow or require heavy collateral. A recent CEO roundtable on SME finance revealed that digital lenders are changing the game.

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February 23, 2026February 20, 2026
How the World Affects You, Your Small Business, and Your Ideal Client

How the World Affects You, Your Small Business, and Your Ideal Client

All right, so now we’ve got context. We’ve built the kind of framework for what’s happening in the world around us.

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February 16, 2026February 13, 2026
Building the Action Plan: Why Action Matters For Small Businesses

Building the Action Plan: Why Action Matters For Small Businesses

This is the stage where things start to get fun; this is where the action plan is built.

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February 9, 2026February 8, 2026
Writing the silv=r™ Statement: 1 Clear ‘What,’ ‘Who,’ and Scale

Writing the silv=r™ Statement: 1 Clear ‘What,’ ‘Who,’ and Scale

This is where small business owners actually write their silv=r™ statement. There’s a very simple formula, and every single one of the thousands of businesses that have built a silv=r™ uses this exact same formula.

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February 2, 2026January 31, 2026
Setting Your Financial Goal: Let’s Talk About Money

Setting Your Financial Goal: Let’s Talk About Money

For some really fascinating reason, this is the part where anyone who gets stuck building their silv=r™ tends to get stuck. We’ve talked about getting stuck before, and it seems to happen right here.

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January 26, 2026January 23, 2026
Planning With Context: Involving The World Around You

Planning With Context: Involving The World Around You

Small business owners often think about how they are going to connect with their ideal client without thinking about the context of the world around.

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January 19, 2026January 19, 2026
Small Businesses’ Opportunity to Show Up in ChatGPT & Other AI Answers

Small Businesses’ Opportunity to Show Up in ChatGPT & Other AI Answers

More and more customers are asking ChatGPT, checking Gemini, or reading the AI-generated summary at the top of Google, and making a decision before they ever click a website.

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January 12, 2026January 6, 2026
Setting an Impact Goal: Aligning Personal Growth, Business Growth, and Justice

Setting an Impact Goal: Aligning Personal Growth, Business Growth, and Justice

silv=r™ teaches small business owners to see their business as a tool for justice, an opportunity to bring personal development, business development, and impact on the world into one aligned strategy.

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December 15, 2025December 15, 2025
Turning Purpose into Impact: Your 1 Year Goal

Turning Purpose into Impact: Your 1 Year Goal

Your business is not just about making money. It is about aligning your financial growth to the kind of change you want to see in the world.

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December 8, 2025December 11, 2025
It’s Not Your Logo, It’s Your Legacy: Why Every Small Business Needs a Brand

It’s Not Your Logo, It’s Your Legacy: Why Every Small Business Needs a Brand

Small business owners obsess over the wrong things. But here’s the truth most people miss: Your brand isn’t your logo.

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December 1, 2025December 2, 2025
Understanding Your Profit Margin as a Small Business Owner

Understanding Your Profit Margin as a Small Business Owner

We have identified all revenue streams, set average selling prices, and calculated expenses. The next step is understanding your profit margin. This is the evaluation step about how efficient your business is.

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November 23, 2025
Align With Your True Value: How To Set an Average Selling Price

Align With Your True Value: How To Set an Average Selling Price

Understanding your revenue stream is important for your growth and profit, especially for small business owners.

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November 17, 2025November 16, 2025
How To Understand Your Breakeven Number

How To Understand Your Breakeven Number

Seeing your breakeven number as a small business owner for the first time can be frightening. This number is a combination of the minimum sales your business must generate to cover fixed business expenses and your personal expenses.

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November 10, 2025November 9, 2025
Calculating Your Fixed Business Expenses as a Small Business

Calculating Your Fixed Business Expenses as a Small Business

For many business owners, sitting down and calculating the cost of their business is a daunting activity. The thought of adjusting numbers is very tempting, but it would delay your process.

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November 3, 2025October 31, 2025
You Are Not Your Business, And Your Business Is Not You

You Are Not Your Business, And Your Business Is Not You

One thing to remember as a small business owner is that your business is real, but you are not your business. You are a human who started a business.

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October 27, 2025October 24, 2025
Alignment With silv=r™: Vision And Personal

Alignment With silv=r™: Vision And Personal

Silver Lining began in 2005 with the mission to help small business owners make money doing what they love. This is a mission that is still extremely relevant today.

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October 20, 2025October 23, 2025
Time Is Your Most Valuable Business Asset: A Strategic Approach to Resource Management

Time Is Your Most Valuable Business Asset: A Strategic Approach to Resource Management

Small business owners often believe that capital is their most critical resource, but this assumption misses a fundamental truth.

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October 13, 2025October 8, 2025
Why Many Small Businesses Fail: Cash Flow Capacity Catch 22

Why Many Small Businesses Fail: Cash Flow Capacity Catch 22

Time and money are limited resources for many small businesses, the main resources that many owners wish they had more of.

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October 6, 2025October 8, 2025
The silv=r™ Statement: A Must-Have Tool For Small Business Owners

The silv=r™ Statement: A Must-Have Tool For Small Business Owners

Small business owners know all too well how easy it is to get swallowed up by the endless “hustle,” networking events, new “opportunities,” and the need to continuously chase new ideas that promise big returns but often deliver little.

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September 29, 2025October 8, 2025
How to Grow Your Small Business By Finding the Ideal Client

How to Grow Your Small Business By Finding the Ideal Client

As a small business owner, you’ve probably been asked who your ideal client is. It’s easy to fall into the trap of broad answers, like “Any woman between 18 and 65.” While this seems inclusive, it’s far too general.

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September 22, 2025October 8, 2025
The Strategic Value of Selective Focus: The Importance of Saying No

The Strategic Value of Selective Focus: The Importance of Saying No

Small business owners are constantly told to keep their doors open to every opportunity—say yes to the meeting, say yes to the partnership, yes to the new idea. On paper, that sounds like momentum. In practice, it’s often the fastest way to stall growth.

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September 15, 2025October 8, 2025

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